Thursday 31 May 2007

The Marketing of Emotions

The marriage market:
Why are professional women above 30 finding it increasingly difficul to get husbands? Is there anything like the marriage market? How can a single woman who desire's Mr. repackage herself into a brand and position properly in the marriage market to get a husband? Why do women pretend and does pretence add value to them in their quest to Mr. Right?

These and many more questions are the issues Im addressing in my new best selling book titled: "I Want a Husband" just published in Nigeria. It wil soon be published in Malays
This book is a narrative non-fiction of the how-to/self help genre. It is essentially about the marketing of emotions to get results. It is written in a language and packaged in a format that will emotionally connect with the reader. It shows in a clear and simple way, how single women can transform themselves into brands and position effectively in the marriage market to get husbands quick. It guides and shows them, how they can manage their emotions to avoid heart-breaks and how to be focused in their husband search. It also offers practical steps on how they can discover who they are, and how to determine the mix of suitable marketing strategies they can use to get the type of husbands they want.